Introducing the Adobe Marketo Engage App for Webflow
Inside WebflowSync your marketing automation with Webflow forms and CMS to deliver personalised lead nurturing at scale.
Webflow has launched a native Adobe Marketo Engage integration, allowing marketing teams to connect Webflow site forms directly to Marketo programs without any custom code.
How It Works
Once connected, any Webflow form submission can automatically create or update a Marketo lead record, enroll them in a program, trigger a smart campaign, or fire a webhook - all configured through the Webflow Apps panel.
Who Should Use It
If your marketing team manages demand generation in Marketo and your site runs on Webflow, this is an obvious install. It eliminates the middleware layer - no more Zapier zaps just to pass a form submission into your CRM.
This is what native integration should look like - zero friction between the tool that captures intent and the tool that acts on it.
Setup takes under 10 minutes for a standard Marketo instance.
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